Simular AI
Simular AI wanted the best translation of their revolutionary story
UI
UX
SaaS
AI
Visual Design
Product Design
Company: Simular AI, a pre-seed startup
Industry: SaaS
Timeline: 1 year (2023-2024)
My Role: Marketing Head & Lead Content Strategist
Simular AI - Crafting a Story that Attracts Investors.
The Problem
Simular AI had a strong product vision but struggled to communicate it. Their digital presence, from website to social platforms, didn't reflect their innovative potential, making it difficult to stand out before their pre-seed round.
The Reason
We built a narrative that captured both their technology and their purpose. The goal was to create coherence, so whether someone landed on their website or their founder's LinkedIn, the message felt strong, aligned, and investment-ready.
The Execution
Rewrote and redesigned all website content to communicate the vision with clarity and emotion.
Built a consistent Twitter and LinkedIn founder presence, making their tone authoritative yet approachable.
Simplified complex AI language into investor-friendly storytelling — showing not just what the tech did, but what problem it solved.
Polished every touchpoint of digital presence to look professional, trustworthy, and ready for funding conversations.
Within weeks, Simular AI's online presence transformed from underwhelming to unforgettable, turning silent curiosity into real investor interest.